Decisioning
Analytics
Personalized Digital Offers (Prescreen360)
Data Services for Credit Unions and Banks
Fill the gaps in your member data and improve campaign reach with verified contact information.
See it in actionYour success depends on connecting with the right people at the right time—through the right channels. SerTech’s Data Appension Services help credit unions and banks strengthen their member and prospect records by adding missing email addresses, physical mailing addresses, and phone numbers. Whether you’re launching a prescreen campaign, a deposit drive, or regulatory communications our data solutions ensure your outreach is complete, compliant, and ready to deliver results.
Data appension is the process of matching existing customer or prospect records to external databases to add missing or outdated contact information. SerTech appends:
- Email Addresses – Reach more members with personalized email offers and account alerts.
- Postal Addresses – Ensure accurate delivery of physical maiers, privacy notices, and loan campaigns.
- Phone Numbers – Support call center efforts and SMS notifications with up-to-date contact info.
Incomplete or outdated member data can stall your marketing efforts and lower ROI. With SerTech’s data appension services, you can:
- Increase reach across digital and direct mail campaigns
- Improve deliverability and engagement rates
- Reduce waste and marketing costs
- Support compliance efforts for required communications
- Build stronger member profiles for targeting and personalization
How Data Appension Works
For credit unions and banks, accurate data is critical to building trust and driving growth. Our data appension services ensure your member and prospect lists are always up to date, accurate, and enriched with valuable insights. By uploading your lists, we handle the data matching, validation, and enrichment process—returning clean, reliable records that empower smarter outreach and improved decision-making. With ongoing support, your institution gains the tools to strengthen relationships, enhance compliance, and maximize the value of your data.
Partner with a Trusted Financial Data Provider
SerTech has decades of experience serving credit unions and banks with data-driven marketing solutions. Our appension process is designed to be:
- Fast and secure
- Cost-effective
- Backed by high match rates and accurate sourcing
- Easily integrated into your prescreen or ITA campaigns
Need Better Contact Data?
Let SerTech help you close the gaps in your member or lead database. More complete contact data = more successful campaigns.