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Our Technology
Decisioning

Our pioneering decisioning technology features
Data Connectors, a powerful Decisioning Engine, and efficient Workflow Management to make sure you seize every opportunity.

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Analytics

Take the learnings of today, to enhance your decision-making tomorrow, with our advanced analytics tools, including Policy Monitoring, Custom Model Development and Monitoring, GDS Link Credit Attributes, and Open Banking Attributes, – all backed by our dedicated Advanced Analytics team to help you stay ahead of tomorrow’s lending challenges.

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Solutions We Provide

Data Services for Credit Unions and Banks

Fill the gaps in your member data and improve campaign reach with verified contact information.

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Enhance Your Marketing with Accurate, Complete Data

Your success depends on connecting with the right people at the right time—through the right channels. SerTech’s Data Appension Services help credit unions and banks strengthen their member and prospect records by adding missing email addresses, physical mailing addresses, and phone numbers. Whether you’re launching a prescreen campaign, a deposit drive, or regulatory communications our data solutions ensure your outreach is complete, compliant, and ready to deliver results.

What Is Data Appension?

Data appension is the process of matching existing customer or prospect records to external databases to add missing or outdated contact information. SerTech appends:

  • Email Addresses – Reach more members with personalized email offers and account alerts.
  • Postal Addresses – Ensure accurate delivery of physical maiers, privacy notices, and loan campaigns.
  • Phone Numbers – Support call center efforts and SMS notifications with up-to-date contact info.
Why It Matters for Financial Institutions

Incomplete or outdated member data can stall your marketing efforts and lower ROI. With SerTech’s data appension services, you can:

  • Increase reach across digital and direct mail campaigns
  • Improve deliverability and engagement rates
  • Reduce waste and marketing costs
  • Support compliance efforts for required communications
  • Build stronger member profiles for targeting and personalization

How Data Appension Works

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Partner with a Trusted Financial Data Provider

SerTech has decades of experience serving credit unions and banks with data-driven marketing solutions. Our appension process is designed to be:

  • Fast and secure
  • Cost-effective
  • Backed by high match rates and accurate sourcing
  • Easily integrated into your prescreen or ITA campaigns

Need Better Contact Data?

Let SerTech help you close the gaps in your member or lead database. More complete contact data = more successful campaigns.

Talk to a Data Specialist