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The Industry's Leading
Decisioning and Analytics Platform

Our Technology
Full-Service Prescreen Marketing

Drive loan growth with turnkey prescreen campaigns across auto, home, personal, student loans, and credit cards. SerTech combines credit data, automation, and targeting to reach the right borrowers, compliantly and at scale.

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Personalized Digital Offers

Deliver real-time credit offers on your website to boost acquisition and retention. Prescreen360 helps you engage visitors with personalized, compliant offers when they’re ready to say yes.

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Ready to grow smarter?
Solutions We Provide

Intelligent Account Management for
Long-Term Growth

Managing customer accounts goes beyond tracking balances and credit limits – it’s about maximizing value, fostering loyalty, and mitigating risk.

To stay ahead, lenders need proactive strategies that optimize portfolio performance and prevent defaults early.

That’s where GDS Link comes in.

How Does It Work?
Quotation Mark

“With GDS Link, we improved customer retention by 25% and increased profitability per account through smarter, data-driven engagement strategies.”

Senior Portfolio Manager

, Community Bank Client

Actionable Analysis for Better Outcomes

Understand your customers

Improve retention and cross-selling with behavioral data, AI-powered customer segmentation, and multi-channel API deployment

Adapt without the wait

Instantly adjust credit policies and engagement strategies to changing market conditions and behaviors – without requiring IT support

Enhance profitability

Address risk early with data-driven decisions, proactive account-level credit decisioning and real-time monitoring

We Optimize the Lending Lifecycle

Scalable Originations

Get confidence and accuracy with embedded controls, audit trails, and explainability

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Sophisticated Fraud Controls

Detect and address potential fraud in real time, without disrupting the borrowing experience

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Precise Prescreening

Target borrowers more accurately, reduce costs, and boost approval and satisfaction rates

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Optimized Collections

Boost recovery rates with smart segmentation, real-time monitoring, and automated workflows

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Robust Compliance

Get confidence and accuracy with embedded controls, audit trails, and explainability

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Own Your Strategy

Optimize credit strategies, anticipate customer needs and drive long-term profitability with GDS Link’s fully integrated credit decisioning and advanced analytics platform.

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